November 19, 2010


If you are an aspiring fashionista you might look at all the “IT GIRLS” in the world around you and feel green with envy, wanting to be them. Well we are here to tell you that you can –even on a smallish budget! No matter what your income bracket, as a fashionista, you are looking to achieve that put together “”IT" style. You want your look to represent how you feel about yourself. You want it to say: I am successful. I know who I am and I AM BEAUTIFUL. Below we want to let you in on a few of our little secrets for obtaining that look.

How do you get that Nordstrom/ Bergdorf/ Saks style on a Target budget? First, figure out what your style is. You can do this by looking back at things you have owned and loved wearing. Second, get your priorities straight. Before you start building your wardrobe you need to know what's important to you. And finally, make smart investments with your money. Buy things you can wear often and reinvent. If you follow these three steps you can build your wardrobe into an expression of who you are on almost any budget.

The first two steps in this process are fairly easy. Know what you like and figure out your budget. The third step is more of a challenge. To make smart fashion investments means two things. First, if you are just beginning to build your wardrobe you need to make sure to invest in some fabulous “solid staples” like a pair of dark skinny jeans (we recommend JBrand, True Religion, Seven for All Mankind, Hudson, Citizens or my personal favorite, Paige Premium Denim), some black pants, a pair of blue or khaki trousers, boot cut jeans, a fitted jacket, black pumps and several cute, but not to flashy blouses. This will give you a good base to work with and in time you can add some flair to your solid staples. Secondly, a good fashion investments means spending wisely! If budget is important to you- and let’s face it, to most of us it is- then start your shopping adventure by checking out Nordstrom Rack, TJ Maxx, Marshals, Ross and thrift stores like Goodwill - in that order. These stores sell designer brands at prices that are 40-85% off retail prices.

So, here’s our point. All the "IT" girls you see around you that have enviable wardrobes and excellent fashion sense don’t necessarily have that great wardrobe because they are a "rich" girl. It is quite possible that they are just fabulous shoppers who shop systematically, keeping their priorities in mind and make good sound investments with their money. You don’t have to be rich to dress the part, you just have to be a smart shopper who shops often and diligently.


  1. Either that or I just need to take you with me when I go shopping...

  2. We would love to come along. : ) You know how to reach us next time you head out to the mall!